From The Desk of M.D


After graduating in Engineering, I decided to be an Entrepreneur.

I chose an untrodden path, something different, instead of just following the foot prints of the conventional path. Radically different ! I dreamt differently and have taken relentless efforts to fulfill these dreams.

Winning over the initial hurdles to start an engineering enterprise in terms of Finance, Land, Market, Machinery and Equipments was challenging. After establishing the business, I earned a good name as a COMMITTED, ADVENTUROUS AND QUALITY SUPPLIER, earning an envying position among the TOP RANKING SUPPLIERS to the AUTOMOTIVE SECTOR. I am proud of my Actions.

In the process, expansion and diversification was in mind and achieved. Facilities for manufacturing were added from conventional Mechanical Presses, Welding Equipment and Nickel Chrome Plating to Automation, Robotics, State of the art Surface Treatment Plants of Autophoretic, Plastic Injection Moulding and Painting of Plastics. Use of Advanced Analytics and Remote Electronic Systems is one of our Controls. Our Manufacturing Facilities are spread across India at different locations. In the journey, our core value, NOW, haunts and motivates me , again, to be Radically different !


We grew from a Supplier and Manufacturer of Automotive Exhaust Systems, Two and Three Wheeler Chassis and Aggregates to a Manufacturer of diversified products inclusive of Four Wheeler Components, Chassis and Aggregates; Truck and Bus Components and Aggregates, Vehicle Suspension Products. With Quality Components and Aggregates, we have JOINT VENTURES with RENOWNED INTERNATIONAL MANUFACTURERS for various products like Helmets, Security Hardware, Suspension Products.

The Global Slowdowns of yesteryear’s did not dampen our spirit, the growth not affected. We always try to achieve INEXORABLE GROWTH to scale new peaks of achievements. Our performance speaks for us. We have made our way into the Rs.3000 Crores ($400 Million) Turnover Club. We respect Quality, Quantity and Delivery. We have various Awards, outperforming in fields of Research and Development, Quality and TPM. These awards are significant but, the pats from THE PRESIDENT and PRIME MINISTER OF INDIA do make us feel proud, as also from our prestigious Customers. Our Plants received JIPM Excellence Awards.

We never let ourselves be stagnant and are driven by Value Engineering, Lean Systems and Six Sigma Techniques and Processes, having adopted ISO/TS 16949 Quality Management Systems, Environmental Management Systems, OHSAS Systems. Our Green Policy fulfilling Social Obligations has also been a priority.

We are committed to improve the Standard of Living by creating wealth and sharing with all Stakeholders. CSR is always in our Mind and Action.


Shrikant Badve